Next iPhone promises much longer battery life…and more small business tech news this week

Here are five tech events that happened in the past week and how they affect your business. Did you miss them?

1 – The iPhone 14 Pro is expected to get major battery life improvements.

The iPhone 14 Pro and iPhone 14 Pro Max are expected to hit the market on September 16, and battery life is expected to be significantly improved over the iPhone 13, likely thanks to the new 5G chip. . The battery percentage icon should also make a return. Apart from battery life, some other new features are rumored to be a 48MP camera lens upgrade, satellite connectivity and an ultra-wide camera option. (Source: Laptop Mag)

Why it matters to your business:

I can think of no better feature to add to a smartphone for business travelers like me than extended battery life. Will we one day be able to travel two or three days without recharging? Hopefully one day.

2 – Instagram is considering rolling back its shopping features.

Meta-owned social media company Instagram is set to reduce shopping tabs to focus on advertising-generating e-commerce businesses. Instagram will first switch users to the platform’s “Tab Lite” page — which is less of a custom shopping page — with the goal of eventually replacing the shopping tab. (Source: Reuters)

Why it matters to your business:

Wasn’t it a few months ago that I was telling people to check out Instagram to sell products and services? Well, cross that out. The platform still has its business purposes: you can build an audience, provide useful content, or advertise. But selling your products directly from Instagram seems less of an option in the future.

3 – Android 13 is launching a new feature that can help separate your work and play data on your phone.

Android 13 has a new, redesigned feature under “work profiles” to separate consumers’ personal data from their work data. The update will feature two separate profiles and allow users to open an app and designate which profile they want it to be under. Apps that will adopt this feature include, but are not limited to, photo and messaging apps. Android will also add smart diction that can dictate work-specific lingo and separate it from personal spaces. Other features of this new update will be announced soon. (Source: The Edge)

Why it matters to your business:

This could be useful for people who carry multiple smartphones for work and personal purposes. But will security be improved to the point where corporate security managers will bless its use? If we get to that point, businesses that need multiple devices could see significant cost savings, not to mention greater productivity.

4— Microsoft does not allow partners to pay by check starting December 1st.

Microsoft has issued a statement to its North American partners that, effective December 1,st – they will not be able to pay by checks but – instead – will have to pay by bank transfer or bank to bank transfer such as ACH. There’s been no official reasoning as to why Microsoft released this change, although some believe it’s to improve efficiency since checks take much longer to deposit. (Source: The Register)

Why it matters to your business:

The slow death of check writing continues, though too slow for me. It’s because too many of my clients still pay their bills by check. Converting to online banking and electronic payments takes effort, and for many small businesses, it’s not worth it. Unless, of course, their larger partners/vendors/customers (i.e. Microsoft) start forcing them to.

5 – Some restaurants adopt a loyalty reward program that is in the hands of the customer in order to boost customer loyalty.

Rubio’s Restaurant – a fast-casual restaurant chain on the West Coast – has launched a loyalty program at more than 150 of its restaurants. The program allows customers to choose the destination of their points instead of a predefined program. This is partly to combat rising food and service prices. Some have suggested that a subscription restaurant might be the best way to combat this problem, even though it’s a relatively new concept. (Source: PYMNTS)

Why it matters to your business:

If you operate a retail store or restaurant, you must have a loyalty program. As simple as that. There are plenty of great online apps and services that can easily — and affordably — provide this much-needed way to build customer loyalty.

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